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In this session, Vorys eControl will introduce the new Control 4 Growth (C4G) Framework™ that provides a structured method for brands and their partners to think through everything they need to gain control of their online channels and grow their brands effectively. Hear from eControl leaders as they review each of the five elements of the framework, how they work together, and how brands can implement them across their enterprise to support growth in the omnichannel world. Don't miss the opportunity to explore real-world case studies and unlock new possibilities for your brand.
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Whitney C. Gibson Vorys eControl |
In the dynamic omnichannel landscape, achieving channel control is paramount for brand success. However, many brands lack the combination of organization, standardized processes, and technology needed to implement such control. In this session, our panel will explore how stakeholder alignment, the assignment of responsibilities, and utilization of a technology ecosystem are used to design a brand's eControl Program. From there, our panelists will cover the necessary components for success, including a legal strategy and ongoing monitoring of key data insights provided by the Precision eControl Platform.
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Blake Burrus Precision eControl |
Jessica Knopp Cunning Vorys eControl |
Laura E. Erdman Vorys eControl |
Lauren May Newell Brands |
Adam C. Sherman Vorys eControl |
Discover the secrets to accelerating your growth in the world of eCommerce with the power of the eControl 3P Seller Program. In this session, we will delve into the keys to 3P success, unlocking the revenue equation, and accelerating your brand's potential. Join us as we explore the unparalleled opportunities that await both accelerators and brands in this game-changing program. Don't miss out on this professional and compelling session that will revolutionize your eCommerce strategy.
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Daren S. Garcia Vorys eControl |
John LeBaron Pattern |
Join our panel of industry experts as they reveal their firsthand experiences in implementing eControl frameworks within their brands. Benefit from their insights as they discuss the best practices they've effectively executed, and the lessons learned along their journeys. This panel promises to offer actionable insights and practical advice for maximizing growth through effective channel control strategies.
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Adam Branfman Nestlé Health Science |
Ryan Davis MASCO |
Blake Finney Vorys eControl |
Zain Merchant Vetoquinol |
Natalia Steele Vorys eControl |
Join fellow attendees, along with sponsors and attendees for the Pattern Accelerate event for an evening networking reception.
